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Panviva Manager user research

Project: Manager portal user research, analysis & architecture

The goal of the project

The Panviva team decided to redesign the Manager Portal, which had the most significant UX issues and received consistent complaints from users regarding its ability to meet their needs.


Our new goal was to help users quickly and easily find what they wanted, track knowledge, and create new documents. As a result, we focused on improving the document management page.


Discovery phase

I started by exploring the domain and meeting with stakeholders to understand the business goals.

I studied the software, analyzed the current architecture, and examined the relationships and dependencies between each feature.


Next, I analyzed the tasks on the document management page.

I conducted a comparative analysis of direct and indirect competitors, followed by user research to identify the types of users I was dealing with, their specific pain points, and their needs.


Here are some screenshots of the task analysis diagram:

Comparative Analysis "Direct & Indirect"

It was challenging to access the competitors' platforms due to the lack of free demos. Instead, I researched their websites, YouTube Live sessions, and social media to gain insights into each platform's features.


I also referred to a marketing website that rates companies and their efficiencies.

To organize my findings, I created a Miro board to gather all the visuals I could find and document the results on Confluence.


Below is a picture showing the competition and where Panviva stands at the moment:

User research

I conducted six user interviews in collaboration with the product team, involving clients from different fields:


  • Banking & Finance
  • Healthcare & Insurance
  • Utilities & Telecom
  • Government & BPOs (Business Process Outsourcing)


We discovered the following points:


  • The layout is difficult to navigate; chunking and layering for non-experts is challenging.
  • Users want to fast-track content creation, as they need to create multiple documents simultaneously and then delve deeper into each one later.
  • There is a lack of simplicity in the layout and structure, making it hard to focus on the current task while always seeing the three mandatory panels.
  • Users requested an easier experience for the limited time they have to navigate the folder tree and create new documents.
  • They want the product to be more proactive; for example, the editor button should be easily accessible.
  • There is a desire to reduce manual effort.
  • Users expressed the need for personalized actions.
  • The ability to right-click and drag-and-drop is essential.


Types of users

The users we spoke to can be categorized into two types:


Power Users
They know exactly what to do and are looking for quick ways and shortcuts to perform actions efficiently.


New Users
They need clear indications of where to find actions related to folders and documents.



Users Personas

The users we identified fall into two categories:


Knowledge Managers (Bird’s Eye View)
They access the Manager primarily to manage the structure of documents, viewing folder and document names, and dragging and dropping documents into different folders. These users are typically high-level managers.


Knowledge Authors
They manage and edit document metadata, create new documents, and develop content. Their focus is on both editing and creating the actual documents.

Definition Phase

I began by defining the UX roadmap, prioritizing the problems we wanted to solve. This roadmap served as our north star, helping to align the entire team and showcasing the proposed timeline.


Next, I created a site map and information architecture to outline the optimal user journey we aimed to achieve.


I also developed a user task flow to illustrate each use case and demonstrate how users should perform tasks to reach their goals.

User task flows

We broke the Manager into smaller components—specifically the Manager tabs and tasks—and analyzed all the sub-features and flows of each part.

The main components of the Manager include:


  • Manager Access
  • Dashboard
  • Editor Access
  • Document Management
  • Document Creation
  • Roles Management
  • Users Management
  • Workflow Management
  • Report Management
  • Analytics Management
  • Feedback Management
  • Admin Management


Below is an example of the "Open a Document" flow within Document Management:

Ideate & Design

This part is illustrated in the UI section under the Panviva case study... 

THANKS 🙌

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